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SEO: Painters and decorators

Local SEO for painters and decorators.

Most decorating work is local, visual and word of mouth. Search should work the same way: your finished jobs, in the streets your customers live on, showing up when they look.

Homeowners searching for a decorator want to see work like theirs, done nearby, by someone insured. Trade platforms sit above many decorators' own sites and charge for every lead. Local SEO for painters and decorators means a site and Google Business Profile that show real finished jobs by area, split interior from exterior work, and catch the spring and summer rise in exterior searches.

What’s included

  • Separate pages for interior, exterior, commercial and specialist work (wallpapering, spraying) where you offer them
  • A project gallery organised by area and job type, so photos work as proof and as search content
  • Google Business Profile photos, services and service area set up to match the site
  • Exterior pages ready before the spring rise in searches, not after it

Why this is written for painters and decorators, specifically

  • Built to reduce how much you depend on paid trade-platform leads, not to add another subscription
  • Insurance and any trade-body membership stated plainly, not implied
  • No fabricated decorating case studies here: see the case studies page for real, checkable results

Tell us what you do and where.

We look at what Google and the AI assistants say about your business today, and give you a straight answer on whether we can help.