SEO — Estate agents
Local SEO for estate agents.
You will not outrank Rightmove for houses for sale, and you don't need to. The searches worth winning are the ones the portals don't own: vendors choosing an agent, landlords looking for a lettings team, and people asking what their home is worth.
An estate agent's website usually repeats the portal listings and adds a valuation form. Local SEO for estate agents means focusing on the searches where the agent, not the property, is the answer: branch pages for each area you cover, honest area market pages, and a Google Business Profile per branch with reviews that name real people.
What’s included
- A page per branch and area covered, each with its own contact details, team and local market context
- Valuation and “choosing an agent” pages that win vendor and landlord searches the portals don’t target
- Your redress scheme and, for lettings, client money protection details shown clearly on the site
- A Google Business Profile per genuine branch, with a review process that asks vendors to name the negotiator
Why this is written for estate agents, specifically
- We target the vendor and landlord searches that bring instructions, instead of chasing portal listing searches
- Branch pages are only built for real branches: no fake offices to cover towns you don’t trade in
- No invented estate agency case studies here: see the case studies page for real, checkable results
Tell us what you do and where.
We look at what Google and the AI assistants say about your business today, and give you a straight answer on whether we can help.