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SEO: Keyword research

Keyword research for local businesses.

National keyword tools show big numbers for searches your customers never type. Local keyword research is about the smaller, specific searches that turn into phone calls.

We start with your services and towns, then look at how people actually search for them: "near me" searches, town and district names, emergency versus planned work, prices and comparisons. Each search is sorted by what the person wants and whether you can realistically rank for it. The result is a map of which page should target which searches, so nothing competes with itself.

What’s included

  • Searches for every service and town you cover, including district and "near me" variants
  • Each search sorted by intent: ready to buy, comparing, or just researching
  • A check of who ranks today, and how strong they are, so effort goes where you can win
  • A page plan: which existing page targets which searches, and which pages are missing

What you’ll see

  • A keyword-to-page map you can use for years
  • A short list of quick wins on pages you already have
  • Honest notes on the searches not worth chasing

Tell us what you do and where.

We look at what Google and the AI assistants say about your business today, and give you a straight answer on whether we can help.